EUREP

Representa GmbH, Lage, Germany

Your EU Authorized Representative for CE and GPSR

We put our name and address on your products, hold your technical documentation for 10 years and answer market surveillance authorities on your behalf. Appointment within 24 to 48 hours.

  • Registered company in Germany, HRB 11392
  • Listed in the U.S. ITA directory
  • Personal contact with senior experts, no call center

New to the topic? See how it works in one picture

European Union flags in front of the European Commission building
EU Authorized RepresentativeRepresenta GmbHIn der Holle 2732791 Lage, Germany

Which situation are you in?

You manufacture outside the EU

Article 4 of Regulation (EU) 2019/1020 requires an EU economic operator for CE-marked products. We take that role by written mandate.

How the appointment works

Your marketplace listing is blocked

Amazon and Zalando require an EU Responsible Person under GPSR. The Enrollment plan starts within 24 hours for a one-time fee of 649 EUR.

Enrollment plan

The basics

A CE mark alone does not get your product into the EU

EU rules require a named contact inside the EU for regulated products. Follow your product along four checkpoints and switch the view to see what changes once that contact exists.

  1. Product and label

    Without an EU contactYour packaging names no contact in the EU. Distributors and retailers refuse goods that cannot show a compliant label.

    With EUREPOur name and address go on your packaging and your Declaration of Conformity.

    From practice: A Canadian appliance company forgot the address of its EU Authorized Representative on the packaging. Shipments were stopped until the goods were relabeled.

  2. EU border and customs

    Without an EU contactShipments are held at customs because the AR details are missing on the product.

    With EUREPWe are appointed as your EU Authorized Representative within 24 to 48 hours.

    From practice: A shipment of a U.S. electronic device manufacturer was held at customs. Within 48 hours of our appointment it was released.

  3. Marketplaces and retail

    Without an EU contactMarketplaces such as Amazon and Zalando delist products without an EU contact.

    With EUREPAs your GPSR Responsible Person we are the EU contact that marketplaces check for before listing.

  4. Market surveillance authority

    Without an EU contactAuthorities can request your technical file at short notice, order corrective actions or sales bans and impose fines.

    With EUREPWe hold your technical documentation for 10 years and answer the authorities on your behalf.

Legal basis: Article 4 of Regulation (EU) 2019/1020 and the General Product Safety Regulation (EU) 2023/988. The role explained in detail

Quick check

Do you need an EU Authorized Representative?

Three questions. Nothing is sent or stored, the result appears right below.

1.Where is your company established?
2.Do your products carry a CE mark, for example electronics, toys or machinery?
3.Do you sell consumer products in the EU, for example on Amazon or Zalando?

Your result

Answer the questions and your result appears here.

You need an EU Authorized Representative

If you manufacture outside the EU and sell CE-marked products in Europe, Article 4 of Regulation (EU) 2019/1020 requires an economic operator established in the EU. We take that role by written mandate.

EU Authorized Representative

You need a Responsible Person under GPSR

If you are based outside the EU and sell consumer products in Europe, the General Product Safety Regulation (EU) 2023/988 requires an EU-based Responsible Person since December 2024. Marketplaces such as Amazon and Zalando check for this before listing.

GPSR Responsible Person

Not sure whether your product needs a CE mark?

We identify the directives that apply to your product, such as EMC, LVD, RoHS and Toy Safety, and check your technical file and Declaration of Conformity.

CE marking support

Your company is established in the EU

If your company is established in the EU, the representative role is usually not what you need: it is meant for manufacturers outside the EU. We can still review your documentation, labels and packaging.

Compliance consulting and verification

No CE mark and no consumer products?

If your products carry no CE mark and are not sold to consumers, the two regulations may not apply to you. Tell us what you sell and we look at it together.

Which products we support

This check is a first orientation. The free consultation confirms it for your specific products.

Book a free consultation

What Representa takes over

Four services, one contact person. You decide how much support you need beyond the legal minimum.

You remain the manufacturer

  • Develop and manufacture your product
  • Compile the technical file and issue the Declaration of Conformity
  • Sign the mandate and send us your product portfolio

Written mandate

Representa becomes your EU contact

  • Name and address on packaging and Declaration of Conformity
  • Technical documentation held for 10 years
  • Inquiries and inspections by market surveillance authorities
  • Regulatory updates and alerts for your products
  • Annual confirmation of the mandate

The four services in detail

  1. 01

    EU Authorized Representative

    Written mandate, our name and address on packaging and Declaration of Conformity, technical documentation held for 10 years, communication with authorities.

  2. 02

    GPSR Responsible Person

    Responsible Person under Regulation (EU) 2023/988: review of labelling, packaging and manuals, compliance files kept ready for inspection, incident reporting.

  3. 03

    CE marking support

    Identification of applicable directives such as EMC, LVD, RoHS and Toy Safety, coordination of testing, preparation and verification of technical file and Declaration of Conformity.

  4. 04

    Compliance consulting and verification

    Documentation audit, label and packaging check, coordination of missing tests and certifications, confirmation report, training for your team.

From mandate to renewal in five steps

This is the sequence for every appointment, whether you sell one machine or a full product range.

  1. 01

    Appointment

    You sign the mandate and provide your product portfolio.

  2. 02

    Documentation review

    We validate your technical files and Declaration of Conformity.

  3. 03

    AR registration

    You receive our details for packaging and Declaration of Conformity.

  4. 04

    Monitoring

    We send regulatory updates and alerts that affect your products.

  5. 05

    Renewal

    Annual confirmation of the mandate and adjustments to your portfolio.

from signed mandate to appointment
24 to 48 hours
we hold your technical documentation
10 years
per year in the Starter plan
from 1,890 EUR

Plans and prices

Annual subscriptions with document retention for 10 years. The Enrollment plan covers fast onboarding.

See all plans

Starter

from 1,890 EUR

per year

The legal minimum for a compliant appointment.

  • Annual verification of Declaration of Conformity and technical file
  • Documents stored for 10 years
  • Legal use of our address as point of contact

Professional

from 2,749 EUR

per year

For manufacturers who want their documentation reviewed every year.

  • Everything in Starter
  • Annual review to validate the technical documentation
  • Post-market surveillance against European directives and standards

Premium

from 5,990 EUR

per year

For companies that want regulatory research and market analysis included.

  • Everything in Professional
  • In-depth research on relevant European standards and regulations
  • Annual market analysis to identify potential regulatory changes

Enrollment: 649 EUR one-time, fast onboarding within 24 hours. Fast onboarding within 24 hours

Who you are dealing with

Company
Representa GmbH, In der Holle 27, 32791 Lage, Germany
Register
Lemgo District Court, HRB 11392
Managing Director
Stefan Hülsiggensen
Founders
Stefan and Björn
U.S. International Trade Administration

Representa GmbH is listed in the U.S. International Trade Administration directory of CE marking consultants. ITA

  • Stefan Hülsiggensen

    Stefan Hülsiggensen

    Founder and Managing Director

  • Björn, Co-Founder of Representa GmbH

    Björn

    Co-Founder

Companies we work with

  • mw1 group
  • Griffin Filters
  • Willow Creek Olive Products
  • Kemena
  • Technorobotic

What clients say

  • Representa secured our EU Authorized Representative appointment within 48 hours, saving our shipment from costly delay.
    U.S. electronic device manufacturer
  • They turned the CE Marking process into clear, actionable steps, helping us meet our launch timeline and pass compliance the first time.
    Canadian consumer electronics company
  • Thanks to Representa, our products became fully GPSR-compliant well before the deadline, ensuring uninterrupted marketplace sales.
    Asian consumer and healthcare exporter

Quotes are published anonymously at the clients' request.

Free guide: 5 steps to enter the EU market

A short checklist of what you need before selling in Europe, from product classification to ongoing compliance.

  1. 01 Classification
  2. 02 Documentation
  3. 03 Representative
  4. 04 Labeling
  5. 05 Ongoing compliance

Questions we hear most often

All questions and answers
What is an EU Authorized Representative?

A company established in the EU that a manufacturer outside the EU appoints by written mandate. The Authorized Representative keeps the technical documentation available for inspection, acts as the legal contact on the product and communicates with market surveillance authorities.

Do I need an EU Authorized Representative?

If you manufacture outside the EU and sell CE-marked products in Europe, Article 4 of Regulation (EU) 2019/1020 requires an economic operator established in the EU. For consumer products, the General Product Safety Regulation (EU) 2023/988 requires an EU-based Responsible Person since December 2024. Marketplaces such as Amazon and Zalando check for this before listing.

How fast can Representa become my Authorized Representative?

Within 24 to 48 hours after the signed mandate and your product portfolio have arrived. The Enrollment plan is designed for exactly this case.

What documents do you need from us?

Your product portfolio, the Declaration of Conformity and the technical file. We verify both at onboarding and, depending on the plan, every year.

What happens if my product is found non-compliant?

We respond to the authority, provide the documentation we hold and coordinate the next steps with you. Under GPSR, incidents are tracked and reported as required.

Talk to us about your products

Tell us what you manufacture and where you want to sell. We identify the requirements for EU market access and come back to you with the next steps.

* Required